UX matters.
It’s like a UX university, without the fees.
WALL STREET JOURNAL


The UX of paid journalism
Annoying paywalls, confusing plans with tempting introductory rates and a cancellation nightmare. Could paid journalism be better?
GAMESTOP


Can Gamestop beat Amazon?
This UX analysis covers common pitfalls of eCommerce. How do you make shopping online feel intuitive? This is how.
YOUTUBE


YouTube Shorts: a clone of TikTok
After seeing the explosive growth of TikTok, YouTube reacted, launching an almost identical concept under the title of YouTube Shorts.
APPLE


Improving Apple's Airtags
Apple are indisputably a leader in intuitive design, but after spending a few weeks using AirTags, I'm disappointed.
TWITCH


Spending money on Twitch
How does Twitch make money? And more importantly, do these revenue streams make the experience worse? Yes, yes they do.
AMONG US


Playing Among Us
Among Us is not only a much-loved game, but arguably the most successful mobile game ever created. Here's how it could be better.
CLUBHOUSE


Finding conversations on Clubhouse
Whilst early-adopters are typically forgiving with UX issues, the millions of people being invited to the app each month will be far less tolerant.
ROBINHOOD


How Robinhood handled a crisis
Robinhood took unprecedented action and, without warning, temporarily restricted trading on immensely popular stocks like GameStop (GME).
SIGNAL


A more private WhatsApp?
Elon Musk, Jack Dorsey and Edward Snowden are just 3 of the influential advocates for Signal. Is the hype justified?
SPOTIFY


Introducing Group Sessions
When Spotify started testing a feature called ‘Group Sessions’—letting friends listen to music together—I expected their UX to be world-class.
MOONPIG


Buying a greetings card online
Moonpig is an online greeting card store, and although they do sell other types of gifts, the core of their business has been cards for 20 years.
UX OF PAYMENTS


Building a store
Verifone are so far behind with their software—compared to iZettle, SumUp, Square and Shopify—that I doubt they’ll ever catch up.
UX OF PAYMENTS


Making a payment
Most iZettle, Square and SumUp customers would save money by switching to Verifone. But that doesn’t mean they should.
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