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GitHub
Build something
GitHub leans into developer culture, from a hidden flappy bird game in their app to a sign-up framed as a terminal-style 'adventure'. Our UX Bites show how personality is built in.
Key takeaways from 2 UX Bites
A playable flappy bird game hides behind the app's version number, rewarding the curious
Sign-up is framed as an 'adventure', speaking directly to GitHub's developer tribe
Awkward inputs, e.g., typing 'Y' or 'N', trade ease for tribal identity
Last updated: 27/08/2026
UX Bites
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