76 original UX studies, explaining exactly why something works, or doesn't.
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A curated collection of UX ideas and experiments for you to find your next gem.
Guides on specific topics, using real examples to help you copy like a pro.
53 biases, design principles and UX concepts to improve your designs.
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A deep dive into why Threads' launch strategy was so effective, and the UX theory behind their A/B tests.
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