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Waze
Mapping and navigation
Waze turns navigation into a rewarding loop, with adaptive menus, playful validation and prompts that anticipate your next drive. Featuring UX Bites and a case study.
Key takeaways from 1 Case Study and 12 UX Bites
After a traffic report, gems appear alongside how many nearby drivers you just helped
Prompts anticipate the drive, e.g., turn on Bluetooth before a route with a tunnel
The share toolbar reorders around your most-used options, and CTAs auto-progress without a tap
Last updated: 27/08/2026
UX Bites
Case Studies
UX Case Studies
BFM+Exclusive
6 min to learn...
Google is Hollowing out Waze, and that's a Problem for Apple
with aCase Study
focused on
The challenge for a navigation app isn't to efficiently show you the best route, it's to make you believe that you've found the best route.
Skills you'll build
How strategy influences design
Waze is cornered, and slowly shrinking
What Apple's strategy appears to be
There are more than 1400 UX Bites like this
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