Listen to your detour
If Google Maps has rerouted you to avoid congestion, you can ‘hear more’, which uses Gemini to verbally describe the change.
Better understanding+ 1 more
Google Maps
Mapping the world
Google Maps frames user contributions as helping others and adapts its UI to context. UX Bites include spoken detour explanations, review prompts and smart defaults.
Key takeaways from 1 Case Study and 19 UX Bites
Frames congestion reports as a good deed, motivating more contributions
Defaults to walking or driving based on how far away the destination is
Lets drivers hear why they were rerouted, building belief in the chosen route
Often uses:
Last updated: 09/10/2026
Real world examples
Know before you go
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Boost productivity+ 2 more
Gathering data for others
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Feature usage+ 1 more
Continue your journey on foot
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Boost productivity
Dynamic post-review animations
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Motivational+ 1 more
Driving or walking?
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Feature usage+ 3 more
Your good deed
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Nudge sharing+ 1 more
Motivating social proof
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Feature usage+ 2 more
Searches = Loading
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Happier users
Google Maps fuel usage
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Better understanding
Cycling elevation in Google Maps
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Better understanding
Handoff maps to mobile
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Feature usage+ 1 more
Collecting data at the right time
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Feature usage+ 1 more
Directing using landmarks
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Retention tip+ 2 more
Turn by turn directions
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Better understanding
Google Maps utilising local business data
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Boost productivity+ 2 more
A mermaid in Hawaii
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Happier users
Last available train
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Boost productivity
Swinging by their arm
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Happier users
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