By Peter Ramsey

19 Aug 23

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UX Concepts

Visible Lifeboats

Summary

The presence of a feature can be reassuring.

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Introduction

Occasionally you'll want to over-promote a feature that has very low usage, but reassures the user that it exists if they ever do need it.

i.e., the expected utility is low, but the presence is still reassuring.

That’s theory, now learn about how to implement this.

BFM+

£8/mo

For product builders

  • Impacts of Visible Lifeboats
  • Product tips (i.e., what you should do now)
  • Related UX bites for more examples