When going to cancel Headspace, you'll be prompted to "sleep on it", and be shown a sleeping meditation.
The reason I don't feel like this is a dark pattern, is because it's still easy to cancel.
Instead, they're framing one of their benefits (sleep exercises) along with some heavy social proof.
For onboarding, Craft will show you "things" and get you to actually interact with those components in a short demo.
Twitch lets you customise the push notification that your followers get when you go live.
When signing up to BeReal, the CTA label will confirm your age. This makes it easier to spot mistakes, and feels more personal.
To make it slightly easier to digest the payment schedule, Klarna show pie charts next to the values.
Apple TV show dynamic CTA labels, depending on if you've watched that show before or not.
When you set up Telegram for the first time, the empty state shows a chick hatching from an egg.
🚀
Discover the art of setting a goal and then using that to immediately create the perception of success.