Ending the doom scroll
If you browse experiences without selecting a date, GetYourGuide will show this quick-select component inside the feed—making it easy to narrow down your search.
Importantly, they know that their users usually browse for same day / next day experiences, and this cuts the doom loop of browsing everything, but not knowing if anything is available.
In a single tap, you're looking at a smaller list of things you can actually book.
Wink to flip
Crouton uses the iPhone's camera to offer hands free navigation. You can wink to flip through the recipe steps or open your mouth to view the ingredients list.
In-feed benefit reminders
While scrolling down the homepage, you'll occasionally be reminded about the silent benefits of your YouTube Premium subscription.
Nudging the health benefits
Zepto adds tags to local vegetables, herbs and fruits. This creates a halo effect around their health, nudging users to purchase.
Now share your meal
Creme prompts the user to share photos as the last step in a recipe.
Financial 404s
The Financial Times' 404 page lists "economical satire" to justify the missing content.
Contrast warning
Slack will warn you if your SlackBot's text contrast is too low, and then confirm when it is readable.