Pay after ordering

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SwiggyOct 2024

If a payment fails on Swiggy, they offer the option to place the order first and pay later while waiting for the delivery.

Pay after ordering
Summary
Impacts:Conversion Rates, Discomfort & Frustration, Purchases
UI Components:Call to Action, Baskets & Checkouts
Behind The Bite

This likely improves conversions, because it allows users to avoid delays and resolve payment issues afterwards.

i.e., you're hungry, you want the food to be on the way, and you'll sort out the payment later.

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More Bites

Pay after ordering

Pay after ordering

If a payment fails on Swiggy, they offer the option to place the order first and pay later while waiting for the delivery.

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