Finding Your First Conversation on Clubhouse

Although most founders believe that their app will see a ‘hockey stick’ growth trajectory, it very rarely happens. Even rarer whilst competing with some of the largest, most influential tech companies in the world; Twitter, Facebook and Snapchat.

In other words: the Clubhouse story is the perfect example of how exponential growth turns UX molehills into mountains.

You see, Clubhouse—the audio-chat social network—has gone from a few hundred thousand users, to around 10 million within just a few months.

But, scaling that quickly introduces new complexities.

So let’s look at the experience of finding new content on Clubhouse.