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April 28, 2025

Changelog Alerts

Alerts and Following

Competitive UX research just got waaaaay easier. 🏝

Wouldn't you like to get notified as soon as one of your competitors ships some UX magic?

I certainly would. And now you can.

Next time you login to BFM+ you'll notice:

• You can follow companies
• A new "following" tab appears in your feed
• You'll even get email alerts next time those companies cook

It basically turns our community of 40,000 UX enthusiasts into your own personal UX researchers.