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Habit breaking
I Am Sober turns abstract progress into something visible, using real-time milestone bars, money-saved visuals and social proof, with examples from our UX Bites.
Key takeaways from 3 UX Bites
Progress bars fill in real time, so a new habit hits its first 'minute' milestone instantly
Savings are visualised as rewards, building to a diamond ring, making abstract totals concrete
Upcoming milestones carry social proof: how many others are about to hit the same target
If features can be coded in minutes, thoughtful design is what wins
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"An exceptional resource for learning how to build habit-forming products that people love."
"I’d never met anybody who looks at usability and UX the way I do until I met Peter. Only he’s smarter."
"The completest view of the psychological underpinnings of human behaviour that I’ve ever seen."
"What a nice idea! Christopher Alexander would be proud to see patterns collected like this."