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Baby sleep tracking
Napper, the baby sleep tracker, designs around the exact audience it serves. Our UX Bites include sharing prompts that point parents straight at Facebook "mom groups".
Key takeaways from 1 UX Bite
Nudges parents to post referral links in Facebook "mom groups", not generic channels
Links straight through to the user's own Facebook groups, cutting steps out of sharing
Naming a specific place to share makes the prompt feel personal and easier to act on
Often uses:
If features can be coded in minutes, thoughtful design is what wins
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