Delivery estimations

When showing a carousel of supermarket options, Uber Eats will show an estimation of delivery times, so you can quickly see which are most suitable.

Behind this Bite

i.e., if an item is missing for a recipe, you might need it really quickly.

AI insights

Hyperbolic Discounting explains why people prefer immediate rewards. Showing delivery times in the Uber Eats carousel helps users pick the fastest option, which feels more valuable when they need something urgently.
Cognitive Load is the working memory needed to complete a task. Displaying delivery times up front means users don’t have to click into each store, reducing effort and making fast decisions easier.
Google Maps shows opening hours and next available times directly in search results. Both Google and Uber Eats surface key timing info early, so users can quickly judge which option fits their needs.
The value of highlighting better deals (inefficiencies) shows that surfacing faster or cheaper options builds trust. Uber Eats listing delivery times makes users feel confident they’re choosing the best fit for their situation.
Deliveroo highlights a countdown for free delivery after an order. Both Deliveroo and Uber Eats use real-time, time-based info to nudge quick decisions and help users act when speed or savings matter most.