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Google Maps does a dynamic animation that changes depending on what type of establishment you review.
AI insights
User Delight is when small, joyful moments make the whole experience feel better. Here, Google Maps' steak animation adds fun and makes users feel noticed, boosting happiness and enjoyment.
Gamification uses points and rewards to encourage more action. Google Maps shows exactly how points are earned, which can motivate users to keep reviewing and feel progress with each contribution.
Motivating social proof on Google Maps highlights how past reviews helped others. Both this and the dynamic animation reinforce that user actions matter, nudging more frequent and higher-quality participation.
Apple Fitness also celebrates milestones with unique badges. Both platforms use personalized, dynamic rewards to make achievements feel special, which can build lasting habits and pride in progress.
Uber Eats adds playful animations (like a moving scooter) after actions. Both Uber Eats and Google Maps use small, dynamic visuals to set a friendly, memorable tone that can increase user enjoyment and trust.
Posted 16/10/2025
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