Forward this to your team

The FITD Effect is when small actions make people more likely to do bigger ones. Forwarding a Breeze invite is easy, so users are more likely to invite their team and boost sign-ups.

Cognitive Load is the mental effort needed to finish a task. Breeze lowers cognitive load by letting users forward one simple email, making team invites feel quick and painless.

Specificity means clear, direct actions work better than vague ones. Breeze’s email says exactly what to do—forward this to your team—so users know the next step and act faster.

Superhuman asks users to add teammates if they share a domain, instead of just sending invites. Both Breeze and Superhuman lower friction and nudge users to build teams, not just accounts.

WeTransfer prompts users to combine accounts if several from the same company are on free plans. Like Breeze, this helps users connect teams early, so they avoid messy setups later.