Top 29% of users

Gamification is using game-like rewards to increase engagement. MyFitnessPal frames a streak as a competition, so users feel motivated to keep logging and beat their peers.

Social Proof means people are influenced by what others do. Showing "top 29% of users" makes users feel part of a winning group, nudging them to keep up the habit.

Goal Gradient Effect says motivation rises as users see progress. Showing a streak and next milestone helps users feel closer to their goal, so they're more likely to continue.

Strava uses celebratory dots to show activity streaks. Both Strava and MyFitnessPal turn solo progress into a visual celebration, which boosts motivation and enjoyment.

Duolingo celebrates streaks with milestones and rankings. Both apps use streaks and social context to make daily habits feel rewarding and competitive, encouraging repeat use.