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UX Concepts
Curiosity Gap
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Summary
People try and solve incomplete information.
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Introduction
When presented with obviously-incomplete information, people have a tendency to try and fill in the blanks.
People often even experience a craving to complete the information.
The human brain is keen to solve puzzlesāfor example, what is the car that people are so excited about below?
The wheels are a clue. You might not even care, but it's hard to not want to know.
This is why clickbait titles work so well.
Thatās theory, now learn about how to implement this.
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For product builders
- Impacts of Curiosity Gap
- Product tips (i.e., what you should do now)
- Related UX bites for more examples