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Bloom & Wild
Bloom & Wild

Bloom & Wild

Online flower store

Bloom & Wild design checkout to keep shoppers moving, e.g., giving 10% off when a discount code fails. Our UX Bites cover their error states and reciprocity tactics.

Key takeaways from 1 UX Bite

  • A failed discount code triggers 10% off, turning a dead end into a reason to buy

  • The offer removes the urge to leave checkout and Google better voucher codes

  • Error states can carry reciprocity, not just a message that something went wrong

Often uses:

Baskets & Purchasing
Discomfort & Frustration
Purchases

Similar companies:

Shopping
Amazon logo
Amazon
Hellofresh logo
Hellofresh
ASOS logo
ASOS
Compare the Market logo
Compare the Market
Rogers Sporting Goods logo
Rogers Sporting Goods
Last updated: 27/08/2026
UX Bites

Real world examples

10% to avoid disappointment

UX Bitefrom
Bloom & Wild logoBloom & Wild
Reduce frustration+ 1 more
BFM+Exclusive
The UI displays a large white "S" centered on a solid purple-blue background, with no additional text, logos, or interface elements visible.The UI shows a stylized "M" logo with teal, cream, and red color blocks on a dark blue background. No text or markings are highlighted or underlined.

There are more than 1400 UX Bites like this

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