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Meditation app
Breethe personalises its paywall. Our UX Bites show how it reshapes free trial benefits around your stated goals, and improves the offer the moment you decline.
Key takeaways from 2 UX Bites
Asks why you rejected the free trial, then dynamically improves the offer
Collects goals during onboarding, then rewrites the trial benefit screen to match them
Swaps a generic feature list for benefits tied to what the user said they wanted
If features can be coded in minutes, thoughtful design is what wins
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"An exceptional resource for learning how to build habit-forming products that people love."
"I’d never met anybody who looks at usability and UX the way I do until I met Peter. Only he’s smarter."
"The completest view of the psychological underpinnings of human behaviour that I’ve ever seen."
"What a nice idea! Christopher Alexander would be proud to see patterns collected like this."