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Insurance marketplace
Compare the Market personalises return visits, e.g., a dynamic image showing exactly when your car insurance is due for renewal. Our UX Bites cover examples like this.
Key takeaways from 1 UX Bite
Returning users see a dynamic image carrying their own car insurance renewal date
Personalised imagery turns a passive return visit into a timely reason to act
Stored data gets recycled into a re-engagement nudge, instead of sitting in an account
Often uses:
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