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MacroFactor
Calorie tracking
MacroFactor sweats the small stuff, from easter-egg trial extensions to smarter date pickers. Our UX Bites show how it rewards curiosity and cuts input friction.
Key takeaways from 2 UX Bites
An easter egg at the bottom of the benefits list adds a free week, rewarding people who read
The paywall hides a surprise reward, so scrolling pricing details pays off rather than drags
The date of birth default sits midway between the extremes, cutting scroll effort for most users
Last updated: 27/08/2026
UX Bites
Real world examples
There are more than 1400 UX Bites like this
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