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Coffee and food
Starbucks turns dull compliance moments into playful upsells, e.g., using its cookie consent banner as a nudge to order actual cookies. Our UX Bites cover moments like this.
Key takeaways from 1 UX Bite
Accepting the cookie notice triggers a prompt to order real cookies
A mandatory consent step doubles as a soft upsell, without feeling pushy
Wordplay lands at a moment users normally ignore, so the brand gets noticed
If features can be coded in minutes, thoughtful design is what wins
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