Cleverly using push notifications
You need to authorise Granola to be used on phone calls. When you get to this step, they’ll send you multiple push notifications (so it stays in view) as a reminder of the code.
Design Examples
Push Notification Examples
Browse annotated push notification examples from Granola, Etsy, Citymapper and Twitch, featuring how each times alerts, frames value and wins permission opt-ins.
Real world examples:
Updated: 26/10/2026, view all 1,496 examples
Examples on Built for Mars include
Granola resends codes via push during calls
Etsy ties its opt-in prompt to your order
Tomorrow previews each alert before opt-in
Your alarm is about to go off
Nest will warn you before it runs the routine alarm test. Tapping allows you to postpone or skip.
Custom push notifications
Twitch lets you customise the push notification that your followers get when you go live.
Pushing for notifications
If your notifications aren't turned on with Etsy, but you place an order, they'll prompt you to turn them on, citing specific benefits to that order.
Personalised notifications
When you follow a player or team (to receive notifications), you'll get a breakdown of every possible notification, and a quick way to toggle them on or off.
Framing the value of notifications
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Asking for notifications (well)
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FAQs
What's the best moment to ask for notification permissions?
Right after an action that creates a reason to be notified, because the benefit is immediate and tied to something the user cares about. For example, Etsy prompts after an order is placed and promises an update when that specific order is dispatched, rather than a generic 'stay updated' pitch.
Why do so many people decline the notification permission prompt?
Most prompts describe notifications in the abstract, so users can't judge whether they'll be useful or just noise. Concrete examples fix this through Framing. Citymapper lists alerts like 'Severe delays on your line', and Blip lets users tap a sample notification during onboarding, revealing an easter egg that explains why its alerts are actually useful.
Does letting users pick notification types improve engagement?
Yes. When people set the triggers themselves, i.e., User-Initiated Triggers, they're more receptive when those alerts arrive, which builds stickier habits. As an example, OneFootball shows every possible alert per followed team or player (e.g., goals, red cards, transfers) with quick toggles for each.
Can push notifications support a task rather than drive re-engagement?
They can keep information in view when the app itself is hidden. This is what Granola does during phone authorisation: the native call screen covers the six-digit code, so repeated push notifications show it while the user types it on the keypad.
How do you stop a scheduled event from startling users?
A short warning beforehand turns a surprise into something expected, and gives users a way to opt out. For instance, Google Nest notifies users a few minutes before a routine alarm sound check, and tapping the alert lets them postpone or skip it.
How can notification content feel less generic?
Hand the message over to the person sending it. Twitch lets streamers write a custom go-live message for followers, capped at one notification per stream, which makes the hook more personal and plays on the Tribalism of a creator's community.