Starting a program

You need a BFM+ subscription to bookmark ideas
HeadspaceSept 2024

When starting a program on Headspace, you'll be prompted to commit to the process and turn on "mindful reminders".

Starting a program
Summary
Related psychology:Cognitive Dissonance, Framing
Impacts:Conversion Rates, Feature Usage, Habits, Effort & Motivation
UI Components:Call to Action, Settings
Behind The Bite

There's a lot going on here.

Firstly, it frames the benefit of the reminders, with some positive reinforcement of your future goal.

i.e., "I will show up for..."

The process also leverages Cognitive Dissonance, as you're identifying yourself as the type of person who will show up every day.

With a final CTA as a declaration of your commitment.

🍪

More Bites

Studying with you

Studying with you

Focus app Flipd will show you how many other strangers are focusing on a "library session" right now.

Apple's starter pack

Apple's starter pack

When signing up to Apple Arcade, you'll select four categories that you're interested in, and then Apple will present you with a "starter pack".

Starting a program

Starting a program

When starting a program on Headspace, you'll be prompted to commit to the process and turn on "mindful reminders".

The Hinge monster

The Hinge monster

While creating your Hinge dating profile, this character will get more detailed. At the end, it bounces off the screen to find your dates.

Mentioned in a doc

Mentioned in a doc

If you mention a contact by name in a Google Doc, but they don't have access to the file, you'll see a sharing prompt.

Dynamic review prompts

Dynamic review prompts

When leaving a review on Amazon, these prompts will automatically be ticked off as you type related content.