During onboarding, Me+ will leverage the Labour Illusion and some (likely) intentional latency to create space to show you social proof.
i.e., "creating your personal journey" is designed to make you associate more value to the experience.
And while creating this space, they're showing you social proof.
This primes you for the upsell on the next step.
When viewing your camera feeds on mobile data, DMSS will warn you about high data consumption.
After copying a link on Endel, you'll see this spinner appear. This is a cue that the page will update in real time.
The finance app Jupiter will frame the expected annual savings from your new "habit", backed up with some social proof.
When signing up, you'll be prompted to sign your name to "create a contract". This signals a moment of commitment.
When sharing links on Napper (the baby sleep tracker), you'll see a link to open your Facebook groups, with a prompt to post it to a "mom group".
When creating a new task, the app icon will change dynamically (in real time) as you type.