Loading

Virtual private network
Mullvad uses deliberate friction to protect users at signup. Our UX Bites include blurring your account number until you tick a box confirming you've saved it.
Key takeaways from 1 UX Bite
Signup blocks progress until you tick a box, so a critical step isn't skipped on autopilot
Ticking the box blurs the account number, so you can only continue if you've really saved it
Designs around the consequence of losing credentials, not just the speed of signup
If features can be coded in minutes, thoughtful design is what wins
Get the free content when it's released, straight to your inbox, no account required
"An exceptional resource for learning how to build habit-forming products that people love."
"I’d never met anybody who looks at usability and UX the way I do until I met Peter. Only he’s smarter."
"The completest view of the psychological underpinnings of human behaviour that I’ve ever seen."
"What a nice idea! Christopher Alexander would be proud to see patterns collected like this."