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When creating a payment link, Zettle has a line of context to clarify that the customer name is only visible to you.
Behind this Bite
This line of context makes it more comfortable for sellers to answer, without having to ask the buyer any questions.
i.e., if they felt like the buyer would see their own name, they might ask how to spell it, or be more careful.
(Which is unnecessary in this context).
AI insights
Insights
Specificity is about making actions feel clear and designed-for-purpose. Zettle’s “only visible to you” note tells sellers exactly who sees the name, reducing anxiety and making input feel safe.
How Clever Design Can Reduce Anxiety shows that small, clear context lines can calm users. Zettle’s note works the same way by reassuring sellers, so they don’t worry about what buyers will see.
Input Quality improves when users know exactly how their data is used. Zettle’s context line means sellers don’t have to double-check spelling or ask buyers, so they can type freely and quickly.
Monzo uses a similar pattern by saying who gets notified when you add a transaction to a shared tab. Both Zettle and Monzo reduce anxiety by clarifying what happens with your input.
Figma reassures users with “We’ll save all your work” during updates. Zettle’s “only visible to you” note is similar—both give just enough context to ease worries at the exact moment users need it.
Posted 22/08/2025
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