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Health and fitness
MyFitnessPal gamifies tracking with streak-based social proof and playful progress bars. Our UX Bites show how they turn daily logging into motivation.
Key takeaways from 2 UX Bites
Hitting a daily streak triggers a percentile stat, e.g., you're in the top 29% of users
A smiley-shaped progress bar gives a purely functional element some personality
Motivational nudges land right after a streak, when the user has just proven commitment
If features can be coded in minutes, thoughtful design is what wins
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"An exceptional resource for learning how to build habit-forming products that people love."
"I’d never met anybody who looks at usability and UX the way I do until I met Peter. Only he’s smarter."
"The completest view of the psychological underpinnings of human behaviour that I’ve ever seen."
"What a nice idea! Christopher Alexander would be proud to see patterns collected like this."