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Company
My Fitness Pal
My Fitness Pal

My Fitness Pal

Health and fitness

MyFitnessPal gamifies tracking with streak-based social proof and playful progress bars. Our UX Bites show how they turn daily logging into motivation.

Key takeaways from 2 UX Bites

  • Hitting a daily streak triggers a percentile stat, e.g., you're in the top 29% of users

  • A smiley-shaped progress bar gives a purely functional element some personality

  • Motivational nudges land right after a streak, when the user has just proven commitment

Often uses:

Happiness & Enjoyment
Churn
Effort & Motivation

Similar companies:

Health & Fitness
Yuka logo
Yuka
Precision Hydration logo
Precision Hydration
I Am Sober logo
I Am Sober
Breethe logo
Breethe
Flo logo
Flo
Last updated: 27/08/2026

Real world examples

UX Bite:
My Fitness Pal logoMy Fitness Pal

Top 29% of users

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Retention tip+ 2 more
Retention tip+ 2 more
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Preview
UX Bite:
My Fitness Pal logoMy Fitness Pal

You're crushing it

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Happier users
Happier users
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Preview
Brand logo. A single bold letter "S" on a plain background, with no interface, controls or screen content shown.App icon or splash screen showing the brand's stylised letter "M" logo on its own, with no other interface elements, buttons or text visible.

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