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Design Examples
UX Tips for App Download Screens
Design Examples

UX Tips for App Download Screens

See how Figma, Claude, Granola and Logitech design app download screens, with annotated examples of cross-device prompts, timed reminders, storage framing and social proof.

Real world examples:

Updated: 26/10/2026, view all 1,496 examples

Examples on Built for Mars include
  • Granola schedules reminders for 9am at work

  • Logitech swaps spinners for product images

  • BookBeat frames book size against free space

UX Bite:
Logitech logoLogitech

Better than a spinner

While downloading the Logi Options software, you’re shown high quality images from various products from their catalogue.

Better than a spinner
#1417
View UX Bite
UX Bite:
Figma logoFigma

Introducing the mobile app

After commenting on the Figma app, you'll be prompted to download the mobile app to be notified if anyone responds. Even better, they'll show a QR code, or email you a link.

Introducing the mobile app

More context:

This is a two-step benefit.

1. It progressively onboards a feature (the app).

2. It makes it easy to send instructions to another device (as you're on your laptop).

#437
View UX Bite
UX Bite:
Claude logoClaude

Remind me later

When promoting the Claude desktop app to mobile users, they've got a one-click to email the download link to yourself.

Remind me later

More context:

They don't want to interrupt you, plus, they know that you're on your mobile device. This gives you a reminder later.

#1420
View UX Bite
UX Bite:
Apple logoApple

Apple's starter pack

During the Apple Arcade onboarding, you'll be asked to select four categories that you're interested in. They'll then present you with a "starter pack" of items to download.

Apple's starter pack

More context:

Importantly, this component is then shown on the homepage feed. You can download all four in a single tap.

#738
View UX Bite
UX Bite:
Granola logoGranola

Remind me at work tomorrow

The onboarding to download Granola on another device both has a URL to copy, and a one-tap option to be reminded at 9am on the next working day.

Remind me at work tomorrow
#1477
View UX Bite
UX Bite:
BookBeat logoBookBeat

Your device storage

Subscribe to unlock this example
Plans start from £8 per month
Subscribe to unlock#1076
Preview
UX Bite:
Instagram logoInstagram

Cliffhanger + Social Proof

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Plans start from £8 per month
Subscribe to unlock#804
Preview
Brand logo. A single bold letter "S" on a plain background, with no interface, controls or screen content shown.App icon or splash screen showing the brand's stylised letter "M" logo on its own, with no other interface elements, buttons or text visible.Splash screen. A standalone brand wordmark with no interface elements, buttons, text or navigation visible.

There are more than 1400 UX Bites like this

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"An exceptional resource for learning how to build habit-forming products that people love."

Author portrait. A smiling speaker wearing a headset microphone, shown alongside the cover of the book "HOOKED: How to Build Habit-Forming Products", used to introduce the author or a feature on habit-forming product design.
Nir EyalAuthor of Hooked

"I’d never met anybody who looks at usability and UX the way I do until I met Peter. Only he’s smarter."

Author portrait. A usability expert is shown with the cover of his book "DON'T MAKE ME THINK revisited", subtitled "A Common Sense Approach to Web and Mobile Usability", a classic reference on intuitive interface design.
Steve KrugAuthor of Don't Make Me Think

"The completest view of the psychological underpinnings of human behaviour that I’ve ever seen."

Profile image. A circular headshot of a smiling man with two overlapping company logo badges, indicating the organisations he is associated with, as used for speaker, testimonial or team member introductions.
Bing GordonKleiner Perkins & EA

"What a nice idea! Christopher Alexander would be proud to see patterns collected like this."

Profile image. A circular headshot of a person with two app icon badges overlapping the corner, linking the person to the apps they're associated with.
DHHHey! & Basecamp

FAQs

How do you get someone on a laptop to install the mobile app?

Let them send the download to their phone without typing a URL or searching an app store. For example, Figma shows a QR code or emails a link straight after you comment. The prompt is framed around being notified when someone replies, not around the app itself.

When is the right moment to promote a companion app?

The prompt works best straight after an action that the app makes more useful. This is what Figma does by asking right after a comment, when reply notifications on the go matter. Instagram waits until you tap 'more' on a featured Threads post, then shows which of your friends already use Threads.

Why offer a reminder instead of a download button when users are on the wrong device?

A download button does nothing for someone who needs the app on another device. Claude emails the desktop link to mobile users. Granola goes further and sets the reminder for 9am on the next working day, so the user doesn't have to choose a time and is reminded while at their desk.

Why do users hesitate to download content for offline use?

People worry that files will be too large for their device, so they avoid the feature or feel anxious using it. Showing file size next to available space fixes this through Framing. For instance, BookBeat shows a storage bar with books using almost nothing against gigabytes of free space.

How do you get users to install several items at once?

Turn their stated preferences into a bundle that installs in one tap. As an example, Apple Arcade asks for four categories, then offers a personalised starter pack with a 'Get All' button. The same component also appears in the homepage feed, which applies the Law of Minimal Effort.

What should an app show when users open it offline?

Point users to something they can still do instead of showing an error. For example, ElevenReader tells offline users their downloaded content is in the Library and adds a 'Go to library' button.