Specificity

You could make loading and success states more specific by naming where the user is travelling to, so booking a ticket feels more reassuring.

Example from

Trainline

Try changing a CTA label if the user has used a template before, so returning users see a more specific action than a generic, one-size-fits-all label.

Example from

Notion

When users search for a specific task, e.g., furniture assembly, you could experiment with showing metadata relevant to that task, so results feel like specialists.

Example from

Taskrabbit

You could show specific social proof for each option, alongside a rating of how well matched the user is, so each choice feels designed for them.

Example from

Ahead

When asking for a subjective effort rating, try contextualising each option with a specific comparison, e.g., whether you can still hold a conversation.

Example from

Nike