+1 moreSquare
Buy, sell and transact
Square was tested head-to-head against Zettle, SumUp and incumbent Verifone in our case studies, covering the card reader, taking a payment and building a store.
Key takeaways from 4 Case Studies
Unboxing and setting up the card reader beat the incumbent's, i.e. challengers won on the details
Payment flows were faster and simpler than Verifone's, even though Verifone often cost less
Store-building software sits far ahead of Verifone's, so hardware parity counts for little
UX Case Studies
There are more than 1400 UX Bites like this
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