Komoot

Komoot has a toggle to opt into the free trial. This might psychologically motivate people to use it more, as it feels like they took an action to get it.

When browsing routes in Komoot, you can tap the map to swap it round with the image, so that you can view it larger.

After signing up, Komoot will remind you (twice), that you’ll be notified before the trial ends. This lowers the anxiety of forgetting, and reduces the number of people who instantly cancel.