How creating an event on Eventbrite works

Note: this case study was released before I started writing accompanying articles, which is why it's just the slideshow.

All of the UX analysis on Built for Mars is original, and was researched and written by me, Peter Ramsey.

Get original UX analysis straight to your inbox.

Unlimited access to over 60 case studies and playbooks, for free.

24,316 subscribers • 2 emails a month

🚀

9 min read minute read

Reddit's strategy of canibalising their own web experience, and blocking third party apps, might not be working.

10 min read minute read

A deep dive into why Threads' launch strategy was so effective, and the UX theory behind their A/B tests.

9 min read minute read

Wise are a multi-currency financial service that, during the age of incumbent banking, earned success with their radical transparency.

12 min read minute read

Behind the growing ticket sales and returning user base, lies a troubled experience with fundamental problems.